Moving behind the scenes, the increasingly important role of product placement in movies perhaps also has a part to play. Where fans might've been expecting machine guns in the headlights and an ejector seat for the driven, the DBS' biggest secret weapon is merely an extra storage compartment, while winning the classic DB5 in a high-stakes game gives the car a logical reason for appearing in the 2000s. However, the cars also helped signpost how grounded Daniel Craig's Bond was going to be. Firstly, the use of classic and modern cars helps differentiate the franchise's new era, simultaneously honoring the past while remaining distinctly current. Dual-wielding Astons in Casino Royale serves several purposes for Bond.
